Speaking of Bone

There’s a nice little piece in today’s Wall Street Journal about how Scholastic is hoping that Bone will become the next Potter-esque franchise.  I usually roll my eyes at the constant scramble to find the next Harry Potter, since the next Harry Potter will look nothing like Harry Potter, smell nothing like Harry Potter and it certainly won’t read like Harry Potter.  It will be something completely different.

But I do think it’s interesting that the market is doing a little out-of-the-box thinking and looking to the comics medium as a good place to start searching.  And who knows?  After all, Bone has already passed the million copy mark.  Maybe they’re on to something . . .


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: